Watch this video if you're still doubting about using Facebook. As a small business owner, increase your turnover simply by talking to your Facebook network on a regular basis. In this edition, Perth entrepreneur Aaron Sice explains how 1 in 5 referrals now comes through his page on Facebook.
Haven't we all dreamed of a trick that would bring us more clients, new customers or networking opportunities overnight? The new generation of online marketing experts knows a lot about life in this Google era. At University of Western Australia we met 2 new experts in Google Adwords.
Imagine you could access your virtual desktop computer...from anywhere, as long as you have broadband internet. It would change the way we looked at computers. They are vulnerable, and they might give us trouble when it's about updating the software or making data backups. Gopc.net blends Silicon Valley and Australian technology to create a new way of thinking about our IT environment.
UWA Professor Jamie Murphy is the co-founder and lead academic for the Google Online Marketing Challenge. His students at University of Western Australia are part of a competition uniting over 10 000 students worldwide. Their goal is to create a successful marketing campaign using Google Adwords. Meet some of tomorrow's WA's new marketing experts.
How can you improve your rankings on Search Engines such as Google, Bing and Yahoo? Despite the vast amount of urban legends, lots of WA companies are still looking for the magic recipe. We decided to tap into the wisdom collected at iNeedHits.com, a Perth based SEO and SEM agency.
What should your company's Facebook strategy be? Does your company already have a Facebook presence? Does your company have any concerns....? In this week's TMI episode, Professor Jamie Murphy from the University of WA shares his thoughts.
How can you have a community surrounding your brand and still be in control ? Try hiring a geek who's monitoring your online dialogues almost 24hrs a day. We've been talking to Nick Hodge in Perth. Find out how he by himself does something a complete callcenter could never achieve. Manage the online chatter about Microsoft.
Nova 93.7 targets an active urban population in Perth and their website is a brilliant example of how to blend linear, broadcast media, with new media. Here's what we have learnt from our interview with Brett Sandler, Digital Client Manager at Nova.
The Media140 meeting at the Perth Town Hall has introduced the use of social media and the real time web to quite a number of SME's, represented by their marketing teams. Here's what the TMI team will remember.
At TheMultiMediaInstitute in Perth we want to stimulate the use of new media in business and marketing. That's exactly why it's an exciting challenge to find our local New Media Heroes. Some will probably call them early adaptors. I like to call them my heroes. For they will teach us - and you - how to make creative use of these stunning new possibilities we have. From our office in East-Perth, or anywhere in WA, we can now reach thousands of potential customers through a blog or a podcast. That's what Ray Tan has understood a long time ago.